New

Fix or Delete That Old Page

This post used to bring people to my site. Now it brings nobody.

SEO & Websites·Intermediate

You know the post. It brought in steady visitors for a year or two, and now it sits there doing nothing, and every answer you find online says the same lazy thing: rewrite it. So you rewrite it, and nothing changes, because the real problem was never the writing. This skill slows you down on purpose. It makes you prove the drop is real instead of normal up and down movement, then works through nine separate reasons a page goes quiet, from facts that went out of date to two of your own pages fighting each other to nothing on your site linking to it any more. Only then does it pick one action out of seven, put an honest size on the job, and lay the whole thing out as a report you could hand to a client without blushing. Anything you have no data for gets written down as not assessed rather than filled in with a confident guess.

What's Inside

Makes you prove the drop is real before you spend a penny, using the page's own normal swing as the bar

Works through nine separate reasons a page goes quiet, in order, instead of assuming it needs a rewrite

Picks one action out of seven: update, add to, re-aim, merge, split, rewrite or remove

Puts a size on the job, from a quick pass under an hour to a full rebuild of a week or more

Orders a pile of old pages so you know which one to do first

A twelve part report layout, with the tables already drawn, that you can hand to a client or a boss

Makes you decide in advance what result would tell you the fix failed

Writes 'not assessed, no data' in every gap instead of filling it with a plausible guess

Seven rules that keep the work honest, including no promised results and no reusing other people's screenshots

A plain list of what the skill cannot do, so you know the limits before you start

Best For

People who run a blog on their own site and watched an old post go quietFreelancers who get asked to rewrite old pages and want to check a rewrite is the right answerSmall business owners whose site used to get found and no longer doesAnyone sitting on a long backlog of old posts who needs to pick which few are worth the timePeople who have to write up a recommendation that someone else will question

Before you buy

This skill cannot see the web. It does not look anything up, visit your page, or check a single ranking, so you have to bring the numbers yourself and run a handful of searches by hand in a browser and in two or three AI chat tools, which takes an hour or so per page. The free search data from the search engines only works on a site you can prove you own, so parts of the report will read as not assessed for a competitor's page or a page you are pitching on, and ranking history, link data and site crawls need paid subscriptions you may not have. It also handles one page per run, so a big backlog means running it again and again.

$9.99one-time

Lifetime access · Free updates · Commercial license

Works with Claude, ChatGPT, Gemini and more

Instant download after purchase

Yours to keep, with free updates

How it works

1Purchase → instant .md download
2Open Claude → go to Projects
3Upload the .md file to your project
4Claude has it loaded for good. In ChatGPT or Gemini, paste it in

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