What To Say: Fill In The Blank Scripts For Posts, Messages, Sales Calls and Emails
A finished 91 page book of word for word scripts with the blanks marked, for the four places a business owner has to open their mouth: posts, messages, the sales call and the emails. Four parts, thirty sections, more than three hundred blanks.
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You are not just buying this to read it. You are buying the right to sell it.
PLR stands for Private Label Rights. It means you get the finished product plus a licence to put your own name on it, change it however you want, and sell it as your own work. You keep one hundred percent of what you charge. There is no revenue share, no reporting, and no renewal.
What you can do
- Put your name on it as the author
- Change the title, cover, chapters and examples
- Sell it as your own product at any price you set
- Give it away in exchange for an email address
- Bundle it with your other offers
- Translate it, record it as audio, or turn it into a course
- Split it into smaller products
What you cannot do
- Resell the PLR licence itself to other creators
- Claim you wrote the raw source content
- Use it to build a direct competitor to AgentSkillVault
- Combine several PLR licences into one product without written permission
How people use it
- Download the source files the moment payment clears.
- Rebrand it. Your name, your cover, your voice, your examples.
- Package it. Add bonuses, a workbook, or a short video walkthrough.
- Sell it. You set the price and you keep every dollar of it.
The licence is granted to one buyer and covers this product only. It starts the moment your payment clears and it does not expire. See all PLR ebooks.
How It Can Help You
Here is the moment your buyer knows and has never had a name for. They sit down to post. They know exactly who they help. Twenty minutes later there is a sentence about the weather and the tab is closed. Same on a call that went beautifully right up to the part where they were supposed to say the price, and then they talked for nine minutes and named nothing. That is not a confidence problem and it is not laziness. They were asked to invent language on the spot, in public, with their own money on the table, and nobody is good at that. The people who look natural at it are not braver. They have said those sentences so many times the sentences show up on their own. This is the book that hands them the sentences. Picture your customer opening it at nine at night, filling in four blanks, posting the thing they have been avoiding for a month, and waking up to a reply. That is the feeling you get to sell.
Who's This For
You want something to sell that is not another guide about mindset. Everything you look at is either thin enough to be embarrassing or so tied to one app that it will be wrong by Christmas. So you wait, and another month goes by with nothing on your shelf. This is the opposite of both. It is 91 pages, the longest book in the range, it names no app and no menu anywhere in it, and every page is something a reader uses the same afternoon. Put your name on it this morning and it is a real product by lunchtime.
Look Inside
Real pages from the book you are buying.
Read it before you buy the rights to it.
The contents page, then three pages of real scripts with the blanks showing, straight out of the finished book. No notice pages, no filler.
What's Inside
Every piece, broken down.
The finished book, 91 pages
What To Say. Four parts and thirty sections. Part One is posts: deciding what to post about at all, the story post taken apart line by line, three ways to announce something without hype, the post for when you have room for one more person, the full offer post annotated so the reader can see the job each line is doing, and prompts for the days when they have nothing. Part Two is messages: how to tell a useful room from a dead one, how to get noticed in it without selling, the connection request, the first message explained line by line, a complete ten turn conversation written out from first hello to them asking what you do, how to talk about yourself without making it about you, and two ways to ask for the call. Part Three is the sales call: the shape of it with times against each part, the agenda script that gets a yes before you start, the three questions that do most of the work, the seven steps of making the offer including the price and the silence after it, the close for yes and for not yet, and the four things people really say when they are hesitating, each answered with a question instead of a rebuttal. Part Four is the emails: three complete sequences written out email by email, the six that follow somebody joining a list, the three before something happens live, and the seven that follow a purchase.
The editable Word file
The whole book as a Word file, 15,970 words. It opens in Word, Pages, Google Docs and LibreOffice. Three things to swap out, then it is your book.
The same book as a plain text file
A plain text copy of the whole book, for anyone who would rather work in a text editor or drop it into another tool.
Three editable covers
Three finished covers at 1600 by 2560, plus the source file for each one with the words and the colors marked so you can change them. How to save them out is included.
The sales kit
A full sales page, five launch emails, ten social posts and three ad angles. There are no income promises and no invented testimonials anywhere in it, which is the reason you can actually run it as an ad.
The quick start
One page that takes you from download to a live listing in about an hour. It also carries the one warning that matters with this particular book: only three of the brackets are yours to fill in, and a careless find and replace across all of them turns a book of working scripts into a book about you.
Your licence, with your name on it
A certificate with your name, a licence number and the date on it. It says in plain words exactly what you are allowed to do with the book. It comes as its own download at checkout.
How To Use It
One file, 6 ways to sell it.
Sell it as four products instead of one
This is the one almost every buyer misses. Each of the four parts opens with its own warnings and closes with its own week's plan, because each one was written to stand alone before they were one book. Split them back out, sell each part as a small product, and sell the set as the bundle. Your licence permits it. Same work you already paid for, listed four more times.
Sell it just as it is
It is finished and designed. List it today, set your own price, keep every dollar.
Put your name on it first
Three things to change in the Word file, your own short note about yourself, and one of the three covers. Twenty minutes and it is your book.
Use Part Three before you sell any of it
Run the sales call in Part Three on your own next call. Somebody who has actually run that call can write the sales page from memory, and that page beats anything written by guessing.
Turn it into a class
Thirty sections is thirty short lessons. Teach one a week on video and the book is the handout people pay for. Same work, higher price.
Give one pack away to build your list
Hand over Part One for an email address and sell the other three. Anyone who wants the words for a post is exactly the person who will buy the words for a sales call later.
What You Can Sell It For
Suggested resale price: $47 to $57.
You pay $15.99 once. You set your own price after that, and you keep every dollar of it. Here is the simple math on 50 copies.
Priced at $47, 50 copies sold
$2,350
potential
Priced at $57, 50 copies sold
$2,850
potential
That is arithmetic on a price you choose, not a promise. We have no way of knowing what you will sell, and nobody honest would tell you otherwise. What you make depends on your price, your audience and your work.
The Transformation
Before vs after.
Before
- A drafted post deleted at nine at night, four times a week
- Calls that go well and end with nobody naming a price
- A list that only ever hears from you when there is something to buy
After
- A finished 91 page book with your name on the cover
- Four products on your shelf instead of one, if you split it
- Scripts your reader uses the same afternoon they buy it
This is for you if…
- You sell to coaches, consultants and service businesses. They know what they sell and they freeze when it is time to say it, and they will pay to stop freezing.
- You already sell something about marketing, social media or sales, and your customers keep asking for the actual words. This is the actual words, three hundred blanks of them.
- You want a product that does not go stale. There is no app, no menu, no plan name and no setting anywhere in this book, so it reads the same in two years as it does today.
This is NOT for you if…
- You want an automated system that talks to people so your reader does not have to. This is the opposite: it is what a person says.
- You want a book about confidence, mindset or finding your voice. This one deliberately refuses that whole subject.
- You want to give it away completely free. The licence does not allow that, although trading it for an email address is fine.
FAQ
The questions everyone asks.
Why are there so many square brackets in it?
Because the blanks are the product. Three hundred and three of them, and they are the reader's to fill, one per script. Only three brackets in the whole book belong to you: your name, your website and your state or country on the notice page. The quick start says that in bold, because a find and replace across every bracket is the one way to ruin this particular book.
Can I really sell it as four separate products?
Yes, and it is the best idea in the package. Each part has its own opening warnings and its own plan at the end, because each was a standalone pack first. Your licence covers splitting it, selling the parts and selling the set.
Is it tied to any particular app or platform?
No, on purpose. No app names, no menus, no plan names, no feature names, no settings. Every script works wherever your reader is already talking to people, which is also why it will still be correct long after this year's platform changes.
Does it promise anybody a result?
No. There is no income claim in the book and none in the sales kit, and no chapter ends with a promised outcome. That is what keeps your ads running.
How long does it take to read?
About two hours end to end, and the first script is usable in about ten minutes. It is written to be used the same afternoon it is bought, not studied.
What am I allowed to do with it?
Put your name on it, change the title and the cover, rewrite any part of it, split it into four, translate it, turn it into a course or an audiobook, bundle it with other things, sell it at any price on any platform, and keep all the money.
What am I not allowed to do?
You cannot give it away for nothing, although trading it for an email address is fine. You cannot put it in a free membership site. And you cannot pass the resale rights on to the people who buy it from you.
How do I get it?
One zip file right after checkout with everything above inside it, plus your licence certificate as a separate download with your name on it.
Stop reading. Start shipping.
$15.99, one time, lifetime access. The cost of waiting is bigger than the cost of buying.
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